Home improvement leads that arrive ready to build
Home improvement leads come in two kinds: shared contact info sold to several contractors at once, and exclusive leads where one contractor gets one ready homeowner. The first kind converts 10–15% of the time. Yellow Tape sells only the second kind.
Every Yellow Tape lead is a homeowner who has already designed the project with AI on photos of their own room, seen an honest cost estimate with a material list, and confirmed financing with a soft check. You are the only contractor attached.
Free to join · $250 only when you accept a lead · no volume commitments
What a lead should include before you pay for it
A name and a phone number is not a lead — it's a chance to start selling. A real lead answers the questions that kill deals: What does the homeowner want? What will it cost? Can they pay for it? Is anyone else bidding? On most platforms, all four are unknown when your card is charged.
Yellow Tape answers all four before you're contacted. The homeowner picks the room and style, uploads photos, and gets an AI design concept of their own space. They see an honest estimate and a complete material list with Home Depot links. They run a financing soft check and see their real monthly options. Only then does the platform match the project to one contractor — you, exclusively.
The economics, without the sales pitch
Joining costs nothing. There's no subscription to start receiving leads and no charge for leads you decline. When you accept a lead, the fee is $250 — and because the homeowner arrives with design, budget, and financing settled, the platform is engineered for 90%+ acceptance against the 10–15% norm on shared marketplaces.
Run the comparison yourself: a $300 shared lead converting at the norm prices a signed job in the thousands once you count drive time and estimating hours. A $250 exclusive lead that arrives decided prices the signed job at roughly the fee. That difference is the entire product.
Side by side
Every lead arrives with design, budget, and financing already settled.
Key facts
- Yellow Tape home improvement leads are exclusive: one contractor per homeowner, never shared with competitors.
- Every lead arrives with an AI design concept, an honest cost estimate, a material list with Home Depot links, and financing confirmed by a soft check.
- Joining is free; the only fee is $250 when a contractor accepts a lead.
- Shared marketplace leads convert 10–15% of the time; Yellow Tape is designed for 90%+ acceptance.
What is Yellow Tape?
Yellow Tape is a home improvement platform that reverses the usual order: homeowners get design direction and financing pre-qualification first, then get matched with one vetted local contractor. Free for homeowners.
1Plan
Pick your space and style, upload a photo, see an AI design concept of your own room.
2Finance
See your real monthly options with a soft check before anyone visits. No impact to your credit score.
3Build
Get matched with a vetted, licensed and insured contractor who already knows your project.
What contractors say
We used to spend half the week driving across town to estimates that turned into nothing. Yellow Tape sends homeowners who already know what they want and have a budget. Most of them sign on the first or second visit.
Frequently asked questions
Where can contractors get home improvement leads?
From referrals, their own marketing, shared-lead marketplaces (Angi, HomeAdvisor, Thumbtack), or exclusive-lead platforms. Yellow Tape is the exclusive kind: one contractor per homeowner, with design, budget, and financing settled before contact, at $250 only on acceptance.
How much do home improvement leads cost?
Shared marketplace leads run $200–$600 for contact info that goes to up to six contractors. Yellow Tape leads cost $250, are exclusive to one contractor, and bill only when you accept — declining a lead costs nothing.
What makes a home improvement lead 'good'?
Readiness and exclusivity. A good lead has settled scope, a realistic budget, confirmed financing, and no competing bidders. Yellow Tape builds all four into every lead before a contractor ever sees it.
Do I have to commit to a monthly volume of leads?
No. There are no volume commitments and no subscription required to receive leads. Accept the projects that fit your trade and service area, decline the rest free of charge.
What happens after I accept a Yellow Tape lead?
You get the full project: the homeowner's contact info, their AI design concept, the estimate range, and the material list. The homeowner is expecting your call — they chose to be matched when their design and financing were already settled.
Keep reading
Takes a few minutes. License + insurance verified before your first lead.